What role does supply chain software play in demand forecasting?

Supply chain software plays a critical role in demand forecasting by leveraging data analytics and advanced algorithms to predict future demand accurately. It consolidates historical sales data, market trends, and real-time inputs to provide actionable insights. This helps businesses anticipate customer needs, avoid stockouts, and minimize overstocking. By improving forecast accuracy, supply chain software enables better planning for production, inventory, and logistics. It also supports collaboration across departments, ensuring alignment between supply and demand, which ultimately enhances efficiency, reduces costs, and improves customer satisfaction.